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PANORAMA OF E-COMMERCE IN MOROCCO: SECTOR OF TERROIR PRODUCTS AND THEIR DERIVED PRODUCTS

Auteurs :

Mohamed SGUENFLE, Assia SADKI

 

Résumé

The e-commerce is a vital tool for companies in order to survive in a very competitive market, whether it was on the national or international lever. Yet, businesses need to have the necessary resources to build and reinforce their online image properly. Through this paper, we will try to present an overview of e-commerce situation in Morocco and more specifically in the sector of terroir products and their derived products.

Mots-clés

e-commerce, terroir products, online payment, digital development.

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